How much does a website cost in Canberra?
Most Canberra small business websites fall into three honest pricing bands. A simple brochure site sits at the lower end, a conversion-led site for an established business sits in the mid market, and custom builds or ecommerce stores sit in the upper market. The right tier depends on what your website actually needs to do for your business.
Lower end of the market
Starter brochure site
5-8 page presence for service businesses, sole traders, professionals.
Timeline: 3-4 weeks
- Custom design
- Mobile optimised
- Basic SEO setup
- Contact form
Mid market
Conversion-led website
Sales-driven sites for established small businesses competing on Google.
Timeline: 4-8 weeks
- Strategy + content guidance
- Conversion-focused design
- Local SEO foundations
- Analytics + conversion tracking
Upper market
Custom build or ecommerce
Shopify stores, custom portals, integrations, multi-location businesses.
Timeline: 8-12 weeks
- Custom features + integrations
- Payment / booking systems
- Advanced SEO + schema
- Ongoing optimisation plan
What actually changes the price
- Strategy and content: Sites that include real positioning, copy guidance, and conversion thinking cost more than a "design only" build, and earn that cost back faster.
- Integrations: CRMs, booking systems, payment gateways, and AI workflows add scope. Each one needs design, testing, and ongoing maintenance.
- SEO foundations: Proper schema, internal linking, page speed, and local SEO setup at launch saves thousands in retrofits later.
- Custom design vs templates: A custom design that reflects your brand and supports conversion outperforms templates over the lifetime of the site.
- Ongoing support: A maintained website holds rankings, stays secure, and keeps converting. Sites left untouched degrade within a year.
How to decide what you need
The right starting point is a 30-minute strategy conversation. We look at your business goals, who you compete against locally, and what your website actually needs to achieve. From there we recommend a tier honestly, even if that means starting smaller than you expected.
Frequently asked questions
How much does a small business website cost in Canberra?
Pricing in Canberra typically falls into three bands. A simple brochure website sits at the lower end of the market, a conversion-led site for an established small business sits in the mid market, and custom builds or ecommerce stores sit in the upper market. The exact price depends on scope, integrations, and content needs.
Why do website prices vary so much?
Cost is driven by complexity, not just page count. A 6-page site with custom design, real strategy, conversion tracking, and SEO foundations takes far more time than a templated build. Integrations like booking systems, CRMs, payment gateways, and AI features all add scope.
Are template websites cheaper?
Templates have a lower upfront cost but usually need to be replaced within 12 to 24 months because they are hard to optimise for SEO and conversions. Most clients who come to RadXP after a templated build end up paying twice over the lifetime of the site.
What is included in a RadXP website project?
Every project includes strategy, design, build, SEO setup, analytics, and a launch handover. We do not charge separately for project management, calls, or revisions inside the agreed scope. You always know what is included before signing off.
Do you offer ongoing maintenance after launch?
Yes. We offer monthly support packages that cover security updates, performance monitoring, content updates, and priority access for changes. Most clients move onto a support plan after launch.
Can I get a fixed quote?
Yes. After a free 30-minute discovery call we send a clear scope with fixed pricing and a timeline before any work begins. No hourly billing surprises.