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    About

    How we think. How we deliver.

    No vendor runaround. No middle layers.

    RadXP is a Canberra-based AI and automation agency built for small businesses. We combine strategy with hands-on delivery - from AI workflows to websites - to help local businesses move forward without unnecessary complexity.

    How we think

    No handoffs, no middle layers

    Clients work directly with the people responsible for both the thinking and the delivery. This keeps communication clear and decisions grounded in reality.

    Practical over theoretical

    Every recommendation is shaped by real-world constraints: time, budget, systems, and people.

    Clarity over complexity

    We explain trade-offs clearly and avoid unnecessary jargon so decisions are easier to make.

    Delivery-focused decisions

    Work is prioritised around progress and impact, not perfection or over-engineering.

    How we work

    A clear path from idea to delivery.

    1

    Discover

    We take the time to understand your business, constraints, and what success actually looks like before proposing solutions.

    2

    Build

    We design and build in practical stages, with regular check-ins and visible progress throughout.

    3

    Launch

    We launch carefully, measure results, and hand over with clear documentation and guidance.

    What clients experience

    What working with us feels like.

    Working with RadXP is designed to feel clear and predictable, without unnecessary friction.

    Clear priorities and next steps

    You always know what's happening, what's coming next, and why.

    Regular, visible progress

    Work moves forward in practical stages, with progress you can actually see.

    Fewer surprises and less rework

    Clear decisions early reduce misunderstandings and wasted effort later.

    Systems that are easier to maintain and evolve

    What's built is designed to keep working as your business grows.

    Who you'll be working with

    Meet the founders.

    The people responsible for both strategy and delivery.

    Raghav Sethi

    Raghav Sethi

    Managing Partner

    Managing Partner specialising in AI strategy, automation, and growth with 7+ years of experience working with SMEs, startups, and MNCs.

    Learn more
    Shikhar Dang

    Shikhar Dang

    Principal Consultant

    Principal Consultant specialising in AI engineering, workflow automation, and technical delivery, with 8+ years of experience across enterprise and ecommerce.

    Learn more

    Clients work directly with the founders, keeping accountability clear and communication simple. Strategy and delivery stay tightly aligned, without layers or handoffs getting in the way.

    The difference

    How RadXP compares

    We do things differently than most agencies. Here's what that means in practice.

    Aspect
    Typical agencies
    RadXP
    CommunicationExplaining your needs three times to different peopleDirect founder access - reply within hours, not days
    Response timeWait 3-5 business days for simple updatesSame-day response on urgent issues
    Design approachTemplates that look like every other businessCustom design that actually matches your brand
    ContractsLocked into 12-month contracts you can't escapeMonth-to-month flexibility - leave anytime
    CampaignsSet-and-forget until your next invoice arrivesWeekly optimisation based on real data
    ReportingConfusing reports full of jargon nobody readsPlain-English updates showing what actually matters
    Why us

    Why clients choose RadXP

    Direct access to decision-makers

    Clients work directly with the people responsible for both strategy and delivery.

    Clear priorities and faster progress

    Work is focused on what matters most, without unnecessary detours.

    Fewer misunderstandings and less rework

    Clear communication keeps teams aligned and reduces friction.

    Systems designed to last, not just launch

    Everything is built with long-term use and maintainability in mind.

    Free 30-minute discovery call